Ben Sigelman

Ben Sigelman, General Manager, Lightstep BU, ServiceNow

Ben Sigelman is the general manager of the Lightstep business unit for ServiceNow. His work and interests gravitate toward observability, especially where microservices, high transaction volumes, and large engineering organizations are involved.

Before joining ServiceNow, Ben served as co-founder and the CEO at Lightstep, co-creator of Dapper (Google’s distributed tracing system), and co-creator of the OpenTracing and OpenTelemetry projects (both part of the CNCF).

  • IT troubleshooting: 2 workers sit in a server room in front of a laptop
    IT Management
    Lightstep Notebooks helps speed troubleshooting for SREs and developers
    June 27, 2022


  • four 2022 ServiceNow interns
    A global experience: ServiceNow interns share their stories
    One of the things ServiceNow interns rave about is the opportunity to network with and learn from leaders from different departments. Gain more insights.
  • Hyperautomation: yellow racecar at pit stop
    Now on Now
    An example of a hyperautomation journey
    Automation has essentially become table stakes—a starting point for what comes next: hyperautomation. Find out how ServiceNow has embraced hyperautomation.
  • Harnessing the whole organization to improve customer experience: group of office workers
    Customer Experience
    Harnessing the whole organization to create a better customer experience
    Creating an effortless customer experience is a key imperative facing customer service leaders. It involves connecting the front, middle, and back offices.

Trends & Research

  • ServiceNow was named a leader in the Omdia Universe: Selecting an AIOps Solution, 2021-22.
    AI and Automation
    ServiceNow named a leader in Omdia Universe AIOps report
  • Enhance customer experience.
    Customer Experience
    Top 3 priorities to enhance customer experience
  • Business agility: A businesswoman climbs stairs while talking on her cellphone.
    IT Management
    Yes, agility is still critical to business success, says IDC
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