Welcome to Knowledge 2021


Welcome to the Knowledge 2021 Digital Experience.

It’s hard to believe an entire year has passed since we launched the first fully digital version of Knowledge during the COVID-19 pandemic. The conference is still fully digital this year, and there’s good reason to feel extra excited about it.

The world is gradually reopening, and the economy is growing stronger. Against this backdrop of renewal and optimism, we’re pleased to once again offer an inspiring, thought-provoking experience for Knowledge 2021.

Whether you're a returning or first-time attendee, there's something for everyone. Hear how leaders from the most innovative companies on the planet are making the world of work, work better for people. Get hands-on training from our digital workflow experts using the latest best practices and solutions.

The Knowledge 2021 Digital Experience is free, so invite your friends and colleagues, and let’s get to it! To access the Knowledge 2021 keynotes and sessions mentioned below, be sure to register or sign in first.


Featured highlights

ServiceNow CEO Bill McDermott kicks things off in the opening keynote by exploring the endless possibilities of workflow and explaining why it’s the critical doorway to success. He’s joined by Chief Customer and Partner Officer Lara Caimi, Chief Innovation Officer Dave Wright, and Chief Product Officer CJ Desai.

Then, hear the latest updates from ServiceNow workflow leaders, including:

After that, here are some featured sessions you don’t want to miss:

Arlan Hamilton and Soledad O’Brien

In Breaking rules while breaking ground, award-winning journalist O’Brien interviews Hamilton, founder and managing partner of Backstage Capital, about starting and building the company while homeless. In six years, Hamilton has raised more than $15 million and invested in more than 180 startup companies whose founders are Black, women, and/or LGBTQ.

3CLogic: Voice bots and AI in customer service

Watch an engaging discussion about how voice bots and AI can drive better customer service and operational efficiency. ServiceNow SVP of Partnerships and Strategic Alliances Guillaume Seynhaeve chats with Navya Pandiri, SVP of product at contact center technology provider 3CLogic, about ways technology can improve call flows and free agents from repetitive customer conversations.  


PepsiCo: Improving the employee experience

PepsiCo Vice President Amedeo Guarraci is on a mission to simplify the employee experience at the iconic company. Learn how PepsiCo embarked on a transformation journey to provide faster, stronger, and better employee services so that employees can focus on customers.

Welcome to Knowledge 2021.


Bristol Myers Squibb: Digital employee onboarding

Pharmaceutical company Bristol Myers Squibb (BMS) wanted to streamline its employee onboarding experience. The company’s director and executive director join ServiceNow Senior Solution Consultant Paul Carey to discuss the transformation to a digital onboarding employee experience using ServiceNow Lifecycle Events.


Swarovski: Scaling customer service online

The pandemic forced numerous companies to find new ways of doing business. For jeweler Swarovski, that meant completely rethinking its sales approach. Learn how Swarovski scaled customer service in a digital format by rapidly adapting to changing customer behaviors. 

Uber: Creating a safe workplace

COVID-19 forced all businesses to make changes. For a transportation company that depends on the gig economy, that meant implementing rules and standards to keep both drivers and customers safe. Two Uber leaders discuss changes the company implemented to ensure a safe workplace during and after the pandemic.

That’s not all

That’s only a small sampling of what you can expect at Knowledge 2021. Many more opportunities await. In addition, we’ll be sharing fun digital swag, tips, and tricks throughout the conference—and you can participate in social media contests. Be sure to check the official event hashtag, #Know21, and follow us on @Know365 and @servicenow to stay in the know.

And make sure you're familiar with the Knowledge 2021 Digital Experience platform to get the most out of the event. See you there!


ServiceNow, the ServiceNow logo, Now, and other ServiceNow marks are trademarks and/or registered trademarks of ServiceNow, Inc. in the United States and/or other countries. Other company names, product names, and logos may be trademarks of the respective companies with which they are associated.

Topics

  • Welcome to the Knowledge 2021 Digital Experience.
    Knowledge
    Welcome to Knowledge 2021
    The Knowledge 2021 Digital Experience is free for all. To access the Knowledge 2021 keynotes and sessions, be sure to register or sign in first.
  • Delivering on the promise of AIOps
    Knowledge
    The journey to AIOps begins with an automation-first mindset
    AIOps isn’t an IT magic wand, but it sometimes works like one. Discover five things we learned in our journey to deliver on the promise of AIOps.
  • Award-winning journalist Veronica De La Cruz interviews ServiceNow CEO Bill McDermott at Knowledge 2021.
    Knowledge
    Opening keynote recap: How ServiceNow workflows the world
    Learn how ServiceNow workflows helped businesses during the pandemic, including the University of Michigan, city of Los Angeles, NBA and WNBA, and more.

Trends & Research

  • Demand for digital services is up. Government can seize the opportunity.
    Digital Transformation
    How government can meet the rising demand for digital services
  • ServiceNow Creator Workflows offer low-code development.
    Application Development
    ServiceNow named a Leader in Low-Code Development Platforms
  • Gartner names ServiceNow a leader in enterprise Agile planning tools.
    Digital Workflows
    ServiceNow named a Magic Quadrant Leader in Enterprise Agile Planning Tools

Year