Knowledge 2021: Registration is open


Join us at Knowledge 2021.

Knowledge 2021 is coming! At our annual user conference, you’ll learn how ServiceNow customers and partners around the world are leveraging the Now Platform to grow their businesses and reshape their industries.

This year, we’re excited to bring our digital experience right to you and help you transform work, one digital workflow at a time.

[Registration is open. Attend Knowledge 2021.]

What you can expect

Our Knowledge 2021 lineup includes:

  • Opening keynote by CEO Bill McDermott and other ServiceNow leaders
  • Content library with 200+ on-demand sessions—the latest on Now Platform functionality and use cases from customers, partners, and ServiceNow experts
  • Best practices from our user community
  • Keynotes for every Knowledge channel, organized by industry and topic area
  • On-demand labs that walk you through real-life workflow scenarios
  • Live experiences with labs, meetups, our Genius Lounge, and more
  • Think Big sessions designed to help you think outside the box
  • CreatorCon, where developers of all skill levels come together to build innovative apps on the Now Platform


5 tips for attending the virtual event

There are many ways to engage with us this year. We have hundreds of on- demand sessions, along with live experiences. You can pick and choose from our library to get whatever information you need, when you need it. To get the most out of the event, it’s important to plan ahead. These tips can help:

  1. Block time on your calendar to focus on the sessions you want to attend.

  2. Keep distractions to a minimum. Multitasking may seem like a good idea in theory, but you’re not likely to absorb as much of the information if you only half watch or listen. Prioritize your time to gain the most value.

  3. Interact. Chat with the speakers and fellow attendees and make connections.

  4. Take stretching breaks. Just as it’s important to block time to watch the presentations and interact, it’s crucial that you take breaks to stand and stretch. Doing so between sessions can boost your focus.

  5. Don't try to take it all in at once—but don’t wait until the last minute either. Block an hour or two each day to watch the presentations that will impact you the most. Watching the sessions all day, day after day, can be overwhelming—and difficult to take in. You’ll get more out of the event by breaking it into digestible chunks.


Tune in to the Knowledge podcast

The Road to Knowledge podcast series is back. Our new host, Sheila Dowd, senior manager of integrated content and corporate storytelling at ServiceNow, will be interviewing the masterminds behind Knowledge 2021.

Highlights include a conversation with Kurt Smith, senior director of strategic events, and Jim Lesser, senior vice president of brand marketing, about what’s fresh, exciting, and innovative in the upcoming digital experience. And don’t miss Dave Wright, our chief innovation officer, talking about hyperautomation and his session picks. Tune in to the podcast starting April 8.

We can’t wait to have you at Knowledge. Together we can make the world of work, work better for people—one digital workflow at a time.

Register for Knowledge 2021.


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Year